Alice Hughes

A survey of 2,000 UK adults found that many holidaymakers believe crisps taste better abroad, with nearly 40% enjoying flavours unavailable in the UK and 30% feeling excited to explore foreign supermarkets. Popular overseas varieties include paprika, jamón, pesto and cheese-and-chilli. Loveholidays launched a Crisps From Abroad pop‑up in London featuring thousands of bags from 19 countries, encouraging visitors to test their flavour knowledge. Crisp enthusiast Joe Manning participated in a tasting challenge, recalling fond holiday memories tied to specific brands. The research also shows travellers often consume more crisps abroad and frequently bring snacks home from their trips.