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AS
Alice Sjoberg
Food & Drink · United Kingdom
Compiled from public sources
Covers
Food & Drink
Business & Economy
Seen in
Getsurrey
2
Published work
Surrey Live
·
Jul 2026
Cadbury launches smaller sized chocolate bars and people aren’t impressed
Cadbury introduced new 56g Grab & Go versions of its Dairy Milk bars in UK supermarkets, promoting them as convenient and portionable, but consumer reactions on social media were widely negative due to their smaller size. The shift reflects industry-wide pressures caused by climate‑related disruptions to global cocoa harvests, which have increased production costs. Mondelez CEO Dirk Van de Put explained that maintaining affordable price points required reducing bar sizes rather than raising prices.
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