The South African print and digitalisation market is struggling to recover from the COVID-19 pandemic due to a power supply crisis, stock constraints, logistics delays, and political instability. Despite these challenges, there is potential for growth in 2024, particularly in the production and large format sectors. The scanner market, however, is not rebounding as expected. In contrast, other African markets are showing steady growth, driven by entry-level to medium-priced products and increased vendor investments. Key growth industries for digitalisation include Healthcare, Legal, Financial, and Logistics.

South Africa's print and digitalisation market faces challenges due to power crises, stock constraints, logistics delays, and economic slowdown. Despite these issues, potential expansion is anticipated in 2024, particularly in the production and large format sectors. The scanner market struggles to return to pre-Covid levels, with digitalisation embraced by healthcare, legal, financial, and logistics industries. The African market shows signs of recovery, with significant growth in entry-level to medium-priced products, especially in countries like Ethiopia, Ghana, and Kenya.

The African printing market is recovering from the pandemic, with remote and hybrid work driving digital transformation. South Africa's economic challenges, particularly due to Eskom's power issues, impact the continent's growth. Vendors are adapting by diversifying portfolios and focusing on compact, efficient printing solutions. The market is expected to see moderate growth, with a shift towards inkjet systems and color printing, especially among small and medium enterprises. Multifunction printers and scanners are also in demand due to increased digitization in various industries. Overall, the industry is poised for recovery and growth, with significant opportunities for vendors and resellers.

First-quarter unit sales for copier/MFP in the office segment have increased, indicating a positive economic trend. Despite the pandemic, certain sectors like legal, financial services, and healthcare continue to invest in office print and capture devices. Digital transformation varies across industries in sub-Saharan Africa, with some sectors advancing more than others. The legal profession, while adopting digital processes, still relies on paper documents. Financial services back-office workers are also producing high volumes of printed documents. Cybersecurity in home office environments is a growing concern. Overall, the print industry's performance and sentiment hint at economic recovery.

The global printer market is expected to face significant challenges due to the COVID-19 pandemic, with a projected drop of up to 25% before a gradual recovery in 2021 and 2022. The pandemic's impact differs from the 2008-2009 financial crisis, with more sectors affected and China's central role in production exacerbating global effects. South Africa's early response to the pandemic may mitigate some economic damage, and sectors like healthcare may fare better due to increased demand. The article suggests that print vendors should prepare for various recovery scenarios.