The supplement industry is increasingly focusing on sustainability, with a significant portion of companies recognizing its importance but facing cost-related challenges. The industry is also addressing menopause with new products and support platforms. Recent genetic research highlights the potential for precision nutrition among African-American and Hispanic-American populations. Regulatory updates from the FTC are prompting brands to review their social media and influencer policies. The article also pays tribute to Bill Richardson, a key figure in dietary supplement legislation.

Farmer Focus, based in the Shenandoah Valley of Virginia and West Virginia, is highlighted as a leader in organic, humanely raised chicken. The company emphasizes transparency and aims to support generational family farms, producing high-quality products while making a lasting impact.

Ancient ingredients like buckwheat, dates, sesame seeds, quinoa, and figs are being revitalized by new brands, emphasizing their nutritional benefits and sustainability. These time-honored crops, which have sustained civilizations for millennia, are now being featured in innovative products that promote a more eco-friendly and health-conscious approach to food. The resurgence of these ingredients enriches diets and contributes to a diverse and sustainable food landscape.

Ben & Jerry’s, renowned for its innovative ice cream flavors, is leveraging its brand to promote renewable energy. Emily Smith, Head of Brand Innovation, discusses how the company's mission drives innovation and collaboration for the benefit of the planet and its fans.

Shoppers are increasingly prioritizing products that support their health, animal welfare, and environmental sustainability, and are willing to pay for these values. Cooks Venture is leading the poultry industry by committing to animal welfare, regenerative agriculture, and environmental responsibility, aiming to create a better food system.

ChildLife Essentials offers an organic liquid elderberry product aimed at supporting children's immune systems, especially during seasonal changes or back-to-school periods. The product is promoted as beneficial for maintaining the health and happiness of little ones.

Cook’s Venture, a third-generation poultry farm, aims to revolutionize the food system by promoting healthier chickens and sustainable agriculture practices. Their mission extends beyond breeding to support people, planet, and animal welfare through regenerative agriculture.

Plant-based products at Natural Products Expo East showcased exceptional quality, taste, and simplicity in ingredients. Brands focused on creating products derived from true plant-based ingredients, emphasizing simplicity and recognizability. The shift in branding strategy moved away from loudly proclaiming vegan status, instead highlighting other attributes like taste, sustainability, and health benefits. This approach aims to appeal to a broader audience, including flexitarians and those exploring plant-based choices without committing to a fully vegan lifestyle.

Consumers are increasingly seeking plant-based, sustainable, whole-food snacks with recognizable ingredients and clean protein profiles. Second Nature meets these demands, offering healthful benefits and innovative flavors. The brand's commitment to environmental stewardship, responsible sourcing, and community wellbeing is underscored by its partnership with One Tree Planted, through which it has planted 150,000 trees since 2021.

The farm-to-table movement has expanded into various consumer packaged goods (CPGs), with some brands now owning and operating their own farms to supply ingredients. This trend includes dairy farmers producing yogurt and kefir, an English brand growing elderflowers for cordials, and a Vermont pasta brand raising chickens for eggs. These brands benefit from transparent sourcing and strong marketing narratives, appealing to consumers who want to know the origins of their food ingredients.

The article presents six vegan holiday dessert recipes, featuring products from Miyokos Creamery, Califia Farms, Kite Hill, and Violife Foods. Each recipe includes a list of ingredients and detailed instructions for preparation, catering to those looking for plant-based festive treats.

Natural Products Expo East is approaching, with brands preparing their booths and samples for the event in Philadelphia. The spotlight this month features numerous new products available for tasting and trying at the show, complete with booth numbers to assist in navigating the trade show floor. Attendees can explore new flavor profiles and unique ingredient blends in various product categories.

Jay Shetty, a global bestselling author and award-winning podcast host, discusses the importance of passion and purpose in one's career during an exclusive interview. Shetty, co-founder of the adaptogenic sparkling tea brand Juni, shares insights on how to integrate purpose into professional life for long-term success. The interview highlights Shetty's journey from a Hindu monk to a digital influencer, his philanthropic efforts with Give India and Pencils of Promise, and his entrepreneurial ventures, including the talent agency House of 1212. The discussion also touches on Shetty's books and his popular podcast, 'On Purpose with Jay Shetty.'

Daabon, a fourth-generation family-owned company, is setting a benchmark in the palm oil industry by producing RSPO Gold certified, USDA Organic, Fair Trade Certified, Non-GMO, and Regenerative Organic Certified palm oil. The company demonstrates that responsible palm oil production is both possible and essential, leading the industry towards a sustainable future.

The article highlights three keynotes at Newtopia Now, an event organized by New Hope Network, emphasizing the importance of functional beverages being both beneficial and transparent.

CBD, once a fringe ingredient, is now mainstream, appearing in various products like drinks, bars, and gummies. Charlotte’s Web has launched ReCreate, a line of NSF Certified for Sport® CBD gummies, ensuring safety, cleanliness, and purity through rigorous quality testing. This certification offers a worry-free experience for users concerned about THC contamination.

In the competitive Food and Beverage industry, efficient fulfillment processes are crucial for meeting customer demands, reducing costs, and increasing profitability. A webinar by Flowspace addresses the top five challenges in the industry and offers solutions to help brands overcome these issues. The session is moderated by Jill Fredenburg, with Courtney Mohl as a speaker.

New Zealand's mānuka honey is celebrated for its unique non-peroxide properties, synergies, and bioactivity, making it a significant contributor to personal health and healing. The Unique Mānuka Factor Honey Association (UMFHA) ensures quality through strict certification, benefiting both beekeepers and consumers.

The episode of The Natural List explores the integration of healthier and sustainable food options in the global food service industry, valued at up to three trillion dollars. It features insights from Rob Morasco and Jennifer DiFrancesco of Sodexo Campus on trends in on-campus dining, emphasizing plant-based and sustainable menu innovations. The episode also highlights several brands making strides in this space, including Olipop, Kate’s Real Food, and Oatly. The discussion underscores the growing importance of sustainability and plant-based eating in food service.

Suja, an organic juice brand, experienced rapid growth after co-founders Eric Ethans and Annie Lawless partnered with Jeff Church. Church introduced high-pressure processing (HPP) technology, extending the juice's shelf life and enabling wider distribution. Suja is now a leading brand in the organic and cold-pressed juice market.

Prime Roots, a Berkley-based innovator, has introduced a range of plant-based charcuterie products using koji mycelium, including roasted ham, salami, pâté, and foie gras. Co-founder Kimberlie Le, with a background in microbiology and culinary arts, aims to transform traditional deli products into sustainable, plant-based alternatives. The episode also features other notable vegan brands like Big Mountain Foods, Miyoko’s Creamery, Climax Foods, and Spread’em Kitchen, showcasing their top products for creating impressive vegan platters.

The 'Organic Oscars' at Natural Products Expo West 2024 celebrated outstanding achievements in the organic industry, recognizing individuals and businesses for their contributions to organic advocacy, research, and innovation. Key honorees included Organically Grown Company for Company of the Year, University of Wisconsin and CROPP/Organic Valley for impactful research, and Painterland Sisters for emerging entrepreneurship. The event highlighted the importance of organic practices in sustainability and health, with notable mentions of innovative products like Patagonia Provisions Kernza Beer and Naturepedic's organic mattress. The occasion also served as a significant fundraising event for The Organic Center and Organic Voices.

Arya International, founded by Shridhar Patel and inspired by his mother Kajal Patel's New Jersey retail store, has gained recognition in the natural products industry. The company's spinach roti won the Editors' Choice for Tasty Discovery NEXTY Award at Natural Products Expo East 2023, and its methi roti received the Specialty Food Association’s Sofi New Product Award. Arya focuses on healthier versions of South Indian staples like roti and rice batters, avoiding artificial preservatives and using ingredients like millet, quinoa, and avocado oil. The company, which self-manufactures its products, is now in over 200 stores, primarily in the Northeast. Shridhar Patel emphasizes the importance of collective effort in entrepreneurship and the learning curve involved in transitioning from home cooking to retail.

Farmer Focus, founded by Corwin Heatwole, excels in sustainability and animal welfare, offering organic chicken with a commitment to transparency and innovation. The company supports intergenerational family farms and emphasizes fair business partnerships, eco-friendly practices, and detailed product information. Their unique 'Meet your Farmer' initiative allows consumers to connect with the farmers. Farmer Focus has received accolades for its innovative products and continues to evolve its offerings to meet consumer demands while maintaining a strong focus on environmental impact and quality.

Natural Grocers, a large U.S. organic and natural grocery retailer, has released its 2024 top trends predictions in health and wellness, body care and beauty, food and beverage, and ecologically thoughtful categories. The trends were identified by the company's Nutrition Education team, alongside purchasing, marketing, and analytics teams, and include heat adaptation, blood sugar balance, menopause awareness, skin barrier repair, skinimalism, hydroxyapatite toothpaste, wildfire smoke health hazards, rejection of lab-grown meat, defining regenerative agriculture, the Mediterranean diet, replacing high omega-6 oils, and being a regenivore. The article features product recommendations for consumers to explore these trends.

New Hope Network's team of industry experts curated a 'greatest hits' playlist from the inaugural season of The Natural List podcast, highlighting the hottest emerging trends and noteworthy insights in the natural and organic community. Key innovations include waterless personal care products and plant-based deli options, showcasing the changemakers driving the industry forward.

HowGood, a sustainability intelligence platform, has partnered with Majid Al Futtaim, which operates Carrefour in the UAE, to display climate impact labels on food products at COP28. The labels, which will be featured in Carrefour stores, aim to highlight sustainable choices and promote product impact transparency. HowGood's database provides sustainability insights on over 33,000 food ingredients, aiding retailers and brands in sustainability storytelling. SES-imagotag's digital shelf edge tags will be used for displaying the labels, which include product carbon footprints and comprehensive sustainability ratings. The initiative is part of Carrefour's 'Choose Better' program and is expected to guide shoppers towards more sustainable offerings, as evidenced by a previous engagement in London where sales increased significantly. The labels will be displayed starting November 28 and will be live for three months at Carrefour's COP28 store locations and select stores throughout the UAE.

Cleanery, a New Zealand-based cleaning and personal care business co-founded by Mark Sorensen and Ellie Brade, won the inaugural NEXTY Award for Innovation Experience. The company, part of The Sustainable Care Company, focuses on reducing waste through innovative packaging and product formulas, such as their Coconut and Sandalwood Hand Soap. Sorensen emphasizes the importance of self-manufacturing for innovation and scalability, with plans to expand their eco-friendly products to the U.S. market via Amazon. The article highlights the company's commitment to sustainability and the challenges they overcame to develop their unique product line.

The article explores the versatility and benefits of cooking with jackfruit, particularly for plant-based holiday meals. It highlights the increasing use of jackfruit in various culinary settings, including healthcare facilities and college cafeterias, with a focus on Rochester Institute of Technology's commitment to plant-based dining. Key figures like Dustin Peterson and Herlan Manurung provide insights into the preparation and uses of jackfruit, while Chef Joya shares personal tips and recipes. The article emphasizes the adaptability of jackfruit in both savory and sweet dishes, offering practical advice for home cooks.

The natural and organic beauty care market is experiencing significant growth, with New Hope Network at the forefront of identifying emerging trends. The top five trends for 2024 include biodiversity in beauty, sustainable skinimalism, plastic and water reduction, products that promote a beautiful mind, and personalized pathways through AI and Ayurveda. These trends are characterized by sustainable supply chains, multipurpose products, plastic-free and waterless innovations, wellness-focused beauty items, and personalized care based on ancient practices and modern technology. Standout products from various brands exemplify these trends, showcasing the industry's move towards sustainability and personalization.

New Hope Network's editors and trend spotters have identified the top 11 natural food trends for 2024, highlighting innovations in sustainable supply chains, plant-based foods, and culturally inspired products. Key trends include biodiversity in food sourcing, craft vegan products, joy-centric branding, heritage-rooted foods, and collaborative CPG partnerships. The focus on regenerative agriculture, nonalcoholic beverages, women's health, connected wellness, mood-enhancing foods, and climate commitments underscores the industry's commitment to health, sustainability, and innovation. Standout products from various brands exemplify these trends, showcasing the industry's dynamic and forward-thinking nature.

Happy Wolf Snacks, co-founded by Jana Goodbaum and Derek Beigleman, offers allergen-free, organic, non-GMO snack bars made from whole foods. The brand aims to provide nutritious, convenient snacks for kids without compromising on ingredients. Happy Wolf has received positive feedback from parents and influencers, and its Apple Cinnamon Fridge-Fresh Bar won the NEXTY Award for Best New Special Diet Food at Natural Products Expo East 2023. The company plans to expand its retail presence to make its products more accessible.

Maria Covarrubias, a professionally trained chef, co-founded Cien Chiles with her husband Felipe Cross, creating a line of vibrant, natural, and sustainably sourced hot sauces. The San Diego-based brand quickly gained traction, with retailers like Whole Foods Market eager to stock their products. Covarrubias, inspired by her Mexican heritage, launched the company during the pandemic after her husband's business was affected. Cien Chiles stands out for its unique flavors and natural ingredients, and Covarrubias has left her corporate job to focus on the brand full-time.

The article discusses the concept of 'food disconnect' where consumers are unaware of the origins and production methods of their food, leading to a demand for transparency in the food industry. It highlights the importance of direct trade, regenerative organic agriculture, and community empowerment as paths for brands to innovate and maintain integrity. Direct trade eliminates intermediaries, allowing farmers to earn more and companies to ensure responsible sourcing. Regenerative agriculture restores land and increases crop yield, while community empowerment involves supporting local and global communities through various initiatives. The article also mentions organizations like Fairtrade America and B Corporation that hold companies accountable for their social and environmental impact.

The natural products industry has seen several significant investment activities this autumn. Citation Capital acquired a majority stake in Cibo Vita, known for its Nature's Garden brand. Wonder Group is set to acquire meal-kit maker Blue Apron in an all-stock deal. Silver Ventures sold NatureSweet to Blue Road Capital, while Nurture Brands acquired The Juice Executive, expanding into manufacturing. Solo Coffee sold a minority stake to Kliro Capital Partners to support U.S. expansion. Oddlygood acquired the Nordic brand Planti, and VFC Foods purchased Clive's Purely Plants, marking its entry into primary manufacturing.

The White House Initiative on Women’s Health Research, announced by Jill Biden, highlights the lack of information on managing menopause. With over 1.3 million U.S. women entering menopause annually, the supplement industry is responding to the growing demand for menopause-related products. Startups like Morphus, Wile Women, and Bonafide Health are leading the market with innovative solutions, while legacy brands like Country Life and One A Day are also entering the space. The industry is projected to grow significantly, driven by increased awareness and education on menopause.

The Mexican economy is expected to outperform the U.S. economy in 2023, with GDP growth projected at 3.2%. Improved economic conditions have led to strong supplement sales, making Mexico the fastest-growing international market in Nutrition Business Journal’s 2023 projections. Despite regulatory challenges, the supplement industry in Mexico shows promising growth across various categories, including sports nutrition and vitamins. The positive economic outlook suggests a bright future for supplement makers in Mexico.

The November 2023 update on the supplement industry highlights innovative ingredients from SupplySide West 2023, industry challenges revealed through a poll on DSHEA and FDA warning letters, and the increasing risks for homeopathic products due to FDA crackdowns. The FDA Foreign Supplier Verification Program Rule is identified as a growing concern, and SPINS data reveals significant trends in ingredient sales, including a surge in natural Viagra. The FDA also issues warnings about probiotics for preemies.

The Global Supplement Business Report indicates a global supplement market size just shy of $183 billion, with a 4.7% growth in 2023, outpacing the U.S. growth of 2.6%. Mexico and Latin America are highlighted as regions with significant growth, with Mexico maintaining a 10.8% growth and Latin America growing at 9.6% in 2023. The report forecasts continued strong performance in these regions, driven by vitamin and mineral sales and growth in sports nutrition, meal supplements, homeopathy, and specialty ingredients.

The Climate Collaborative, a non-profit organization, has opened pre-registration for its Regenerative and Organic Transition Community of Practice, a year-long cohort designed to help grocery companies transition their supply chains to organic and regenerative agricultural practices. The program includes virtual and in-person sessions, costs $5,000, and has received support from the UNFI Foundation and Good Earth Natural Foods. Courtney Pineau and Jeff Bos highlighted the importance of collaboration in achieving innovative solutions for sustainable food systems.

Gruff Ancient Grain Grits, recognized with the NEXTY Award for Best Certified Regenerative Organic Product, offers farro-based grits as a nutritious alternative to traditional corn grits. The company, co-founded by Brei Larmoyeux, Jody, and Crystal Manuel of Prairie Grass Ranch, emphasizes the importance of regenerative organic farming practices. The ranch, organic since 2007 and Silver Regenerative Organic Certified, is now expanding its reach by engaging with distributors. Larmoyeux, a former Whole Foods Market buyer, underscores the health benefits of ancient grains and the positive environmental impact of regenerative farming.

U.S. supplement brands are highly regarded internationally, with significant demand and growth potential in markets like Asia Pacific. Despite the strong domestic presence, American supplement manufacturers should consider expanding their reach globally, leveraging the ease of e-commerce to tap into lucrative overseas markets. Diversifying internationally can enhance brand prestige and sustainability, as evidenced by the author's extensive experience and observations in the field.

The article discusses notable trends in supplement ingredients observed at the recent SupplySide West tradeshow, highlighting key themes that emerged despite the overwhelming number of distractions typical of such events.

Pocket’s Chocolates, originally known as Pocket Latte, is a Los Angeles-based natural products brand that has evolved from producing edible coffee to offering chocolate-coated almonds with Asian-inspired flavors. The AAPI-owned company, co-founded by Chris Young, Young Kwon, and Lynn Pham, has embraced its heritage after initially hiding it due to discrimination concerns. Their Black Sesame Chocolate Almonds won the NEXTY Award for Best New Sweet Snack at Natural Products Expo East 2023. The brand is experiencing exceptional growth, prompting a move to a larger manufacturing facility, and has a cobranded line with Blue Bottle Coffee launching globally. Pocket’s Chocolates sells primarily in natural grocery stores and is also present in foodservice and industrial partnerships.

Kimberton Whole Foods, a chain of seven natural grocery stores in Southeast Pennsylvania, is known for its commitment to local farming and sustainable agriculture. In a discussion with New Hope Network’s Douglas Brown, Robin Brett and Hannah Koch from Kimberton Whole Foods shared insights on how brands can successfully partner with the retailer. Key takeaways include understanding Kimberton’s product standards, the importance of ongoing promotions, effective packaging, obtaining third-party certifications, staying on top of trends, and educating team members about products. The company values hard work, mutual respect, and authentic relationships with vendors.

A bill introduced to the U.S. House of Representatives on October 26, 2023, aims to enhance food safety by banning certain toxic chemicals in food packaging. The No Toxics in Food Packaging Act of 2023, H.R. 6105, targets chemicals such as ortho-phthalates, PFAS, Bisphenol compounds, styrene, and antimony trioxide. Representatives Jan Schakowsky, Rosa DeLauro, and Debbie Dingell, who introduced the bill, emphasize the health risks posed by these substances, including cancer and hormone disruption. If passed, companies will have two years to comply with the new regulations.

The No Toxics in Food Packaging Act of 2023, designated as H.R. 6105, was introduced to the U.S. House of Representatives on October 26, 2023, by Representatives Jan Schakowsky, Rosa DeLauro, and Debbie Dingell. The bill aims to ban several toxic chemicals used in food packaging, including ortho-phthalates, PFAS, bisphenol compounds, styrene, and antimony trioxide. Companies will have two years to comply if the bill is enacted. The legislators advocate for the bill as a measure to ensure food safety and protect consumers from adverse health effects.

Aloha's Kona Bar, featuring Ponova oil derived from pongamia trees, aligns with consumer interests in wellness and environmental sustainability. CEO Brad Charron emphasizes the importance of responsible sourcing and food design in business. The Kona Bar's success is attributed to partnerships with Terviva, Hamakua Nut Company, and Greenwell Farms, which contribute to its unique taste and sustainability. The bar's recognition as a NEXTY finalist and its high demand underscore Aloha's commitment to environmental and community impact, with a portion of proceeds supporting Hawaiian conservation efforts.

Lantern Press is at the forefront of the eco-conscious consumerism movement, integrating sustainability into its operations and products. CEO Aaron Morris emphasizes the importance of aligning with consumer values and responsible sourcing. The company offers a range of eco-friendly products, including the Firelight Mini Puzzles and apparel made from recycled materials. Collaborations with organizations like the Forest Stewardship Council and 1% for the Planet further underscore their commitment to sustainability. Lantern Press's approach extends beyond products to fostering a circular economy through reuse and reducing waste.

Earth Fare, known for its health and wellness focus, bans over 200 ingredients through its Boot List, ensuring clean food for customers. The company values education, unique brands, and aligning with small family producers. In a recent Buyerside Chat at Natural Products Expo East, Earth Fare's Justin Betson and Mitch Orland discussed how brands can successfully partner with them, emphasizing the importance of the Boot List, the company's agility, and the need for brands to understand their place in the store. Earth Fare is also interested in unique food-service offerings, creative giveaways, and products supporting regenerative agriculture. They have educational initiatives like the Fresh Forum webinar series and the Learn & Earn program through the Merryfield Rewards app.

The resurgence of psychedelics, particularly psilocybin mushrooms, is influencing the retail industry as consumer interest grows. Despite legal restrictions on selling products containing or promoting the use of controlled substances, natural grocers are advised to prepare for customer inquiries about psychedelic-related products. The article highlights the cultural shift towards acceptance of psychedelics for mental health treatment, supported by figures like Paul Stamets, who advocates for the natural products industry's role in this paradigm shift.

Fresh Thyme Market, a grocer focused on fresh food, vitamins, and body care, has released its first trends report highlighting Midwest shopping behaviors and brands. The report identifies ten emerging trends, including sustainability solutions like upcycled and regenerative organic products, animal welfare-approved products, local and diverse brands, natural beauty products, alternative protein sources, social media-influenced food trends, allergy-conscious choices, functional beverages, exotic mushroom varieties, and the rising popularity of crab. Fresh Thyme is committed to supporting local communities, prioritizing animal welfare, and fostering an inclusive shopping experience.

SKU, an accelerator for consumer-packaged goods, is accepting applications for its Spring '24 Track, targeting market-validated companies with innovative products and a minimum revenue of $100,000. Founders will exchange a 5% stake for participation. The program, founded by Shari Wynne Ressler and Clayton Christopher, offers a curriculum led by top industry experts and includes a showcase pitch event. Alumni praise the program's impact on business and brand building, and SKU boasts a community of elite mentors, including successful founders and investors. The program has supported over 100 alumni, including brands like EPIC Provisions and Siete.

The sleep supplements market experienced stagnant sales growth in 2022, primarily due to negative perceptions surrounding melatonin and the decline of the hemp CBD market. Despite previous strong growth, including a peak during the COVID-19 pandemic, the market faced challenges from media reports on melatonin's inconsistent dosages and long-term effects, as well as consumer fatigue from overstocked products. The decline in hemp CBD sales further impacted the market. However, projections suggest a return to growth in 2023, albeit at a slower pace than before.

Sprouts Farmers Market's strategic pivot towards health enthusiasts and innovation seekers has resulted in strong third-quarter financial results. The company reported net sales of $1.7 billion, a 7.6% year-over-year increase, and significant growth in ecommerce and private-label brand revenue. CEO Jack Sinclair highlighted the company's leadership in the $200 billion health and wellness market. The retailer continues to invest in its network, opening 10 new stores in the latest quarter and planning further expansion. Curtis Valentine has been promoted to CFO, succeeding Lawrence Molloy, who will retire at the end of 2023.

Whole Foods Market’s Trends Council has released its top 10 food trend predictions for 2024, highlighting trends such as caffeine with added benefits, plant-based foods with simpler ingredients, and water conservation efforts. The report emphasizes the return of traditional plant-based ingredients, the use of whole cacao, the rise of buckwheat, and the emergence of plant-based seafood alternatives. It also notes the growing importance of water stewardship, complex heat from global peppers, and the popularity of gourmet noodles. Additionally, the report points to the influence of social media on 'little luxuries' and women's health products, as well as new ways to enhance caffeine consumption with added health benefits.

The Israeli food-tech community has shown remarkable resilience in the face of the recent Hamas-led attacks. Key figures like Jonathan Berger of The Kitchen Hub and Gil Horsky of FLORA Ventures emphasize the importance of unity and innovation during these challenging times. Despite the war's impact, Israel's food-tech sector continues to thrive, driven by necessity and supported by organizations like the Israel Innovation Authority. The community's ability to adapt, from volunteering in kibbutzim to finding creative solutions for business continuity, underscores their commitment to both their industry and country.

Friday at Natural Products Expo West in Anaheim features a variety of sessions and events, including a keynote address by Jay Shetty, discussions on upcycling, the circular economy, and plant-based trends. Notable sessions include presentations by Laird Superfood, Lonza, Juice Plus+, Herb Pharm, Chinova Bioworks, 4Ocean, General Mills, and Trace. The event also includes a film screening and discussions on ethical supply chains and consumer health.

Painterland Sisters, co-founded by Stephanie and Hayley Painter, won the 2024 Natural Products Expo West Pitch Slam with their lactose-free, Icelandic-style skyr yogurt. The competition, held at the Anaheim Convention Center, featured 15 emerging brands. The Painter sisters, who practice regenerative organic agriculture, aim to bridge the gap between consumers and farmers. Their yogurt is now sold in 2,000 locations across 50 states. Philosopher Foods was named runner-up, while Kekoa Foods won the Audience Choice Award.

The article explores the joy and quality of organic, allergy-friendly cotton candy, focusing on Spun Boutique's offerings at a festival in Wisconsin. It highlights the unique flavors and health-conscious ingredients used by Spun Boutique, Spun Paradise, and The Sugar Mamas SC. The piece also provides tips for making organic cotton candy at home and reviews various products, emphasizing the growing trend of healthier, more inclusive confectionery options.

New York Governor Kathy Hochul signed a bill prohibiting the sale of over-the-counter diet pills and dietary supplements for weight loss or muscle building to minors, making it the first such law in the U.S. The law, effective in six months, aims to protect minors from potentially harmful products. The legislation has received support from public health advocates but faced criticism from industry groups who argue it limits consumer choice and scientific accuracy. The bill excludes protein powders and drinks unless they contain additional ingredients that qualify as supplements for weight loss or muscle building. Violations could result in civil penalties. Similar legislative efforts have been seen in other states, but none have been enacted until now.

A new law in New York restricting minors' access to weight-loss and muscle-building supplements is facing potential legal challenges. Industry leaders, including Dan Fabricant of the Natural Products Association, express concerns about the bill's impact on commercial speech and its vague language. Legal experts like Doug Gansler and Rick Collins highlight potential constitutional issues and the bill's broad wording. The law, signed by Governor Kathy Hochul, is the first in the U.S. to impose age limits on such supplements. Industry organizations are preparing to address the law's implications and potential challenges in court.

Doug Frank has been leading Rainbow Acres Natural Foods in West Los Angeles since 1983, after being recruited by founder Howard Pollack. The store, which started in 1981, has grown significantly by focusing on community needs and customer service. Initially, the store had a unique setup with no shelving and minimal refrigeration, but it evolved based on customer demands. Despite competition from Whole Foods, Rainbow Acres has maintained a loyal customer base, particularly through its wellness and supplements section. The store also played a significant role in the campaign for the Dietary Supplement Health and Education Act (DSHEA).

Grocery delis are increasingly offering elevated plant-based meats, with brands like Prime Roots leading the way. Prime Roots, known for its koji-based deli meats, has gained popularity in stores like Berkeley Bowl and New Seasons Market. These stores also feature other plant-based brands such as Field Roast, Umaro Foods, and Abbot’s Butcher. The trend reflects a growing consumer interest in tasty, texture-rich meat alternatives, enhancing brand awareness and sales for these companies.

Informa Connect, a division of Informa PLC, has announced the formation of a new Food Services group, integrating Winsight LLC. This new group will offer a comprehensive suite of digital media, marketing services, conferences, and industry-specific research. The integration aims to establish Informa Connect as a market leader in the food services industry, leveraging strong brands and a vast database of contacts. Effective Q1 2024, Food Management and FoodService Director will merge under the FoodService Director banner, and Winsight Grocery Business will merge under Supermarket News. The strategic move is expected to enhance market coverage and subject matter expertise, benefiting customers globally.

The vitamins and supplements market in 2023 has experienced growth despite challenges such as inflation and changing consumer values. Performance nutrition and protein supplements are leading the growth, with hydration and performance supplements showing significant increases. Functional ingredients like minerals, probiotics, and homeopathic medicines are also on the rise. Women's health supplements have seen a decline overall, but specific areas like digestive and reproductive health are growing. Performance nutrition, particularly hydration and electrolytes, continues to expand its market beyond athletes to a broader audience. Social media, especially TikTok, plays a significant role in driving trends, with gut health being a popular topic.

Jigsaw Health has successfully embedded its brand into the sport of pickleball by sponsoring top players, creating specialized products like the Jigsaw Pickleball Cocktail, and building a boutique stadium for events. CEO Patrick Sullivan and CMO Ashley Leroux-Sullivan emphasize their genuine love for the sport and strategic marketing efforts. Despite the rising costs of advertising and sponsorships due to pickleball's growing popularity, Jigsaw Health remains committed to the sport, leveraging content creation and community engagement to maintain its market presence.

Healthcare companies, including supplement brands, have historically overlooked women's specific needs, despite women controlling significant healthcare spending. The Nutrition Business Journal's recent survey and Women's Health Report highlight the growing demand for supplements tailored to women, particularly for conditions like PMS, menopause, and vaginal health. Probiotics and multivitamins are key growth areas, with new products addressing menopause symptoms gaining traction. The market presents substantial opportunities for brands willing to cater to women's health needs.

California Governor Gavin Newsom signed AB-418, banning four food additives in California by 2027 due to health concerns. New Hope Network, known for its high standards in natural products, is expanding its list of prohibited ingredients for its trade shows. The new law aims to give food companies time to reformulate products, aligning with restrictions in other countries. The legislation has sparked debate over state versus federal regulation of food safety, with some industry experts and organizations expressing concerns about potential inconsistencies.

Clara Paye, founder and CEO of UNiTE Food, shared her entrepreneurial journey and key advice during her keynote at Natural Products Expo East’s Natural Products Business School. Emphasizing empathy, effective packaging, and understanding consumer needs, Paye highlighted the importance of running one's own race and being a true partner to co-manufacturers. Despite challenges like the COVID-19 pandemic, Paye successfully launched her protein bar company, securing placements in major retailers such as Walmart and Target. She also stressed the significance of self-care for founders and recommended various support communities for emerging brands.

Consumers are increasingly prioritizing non-GMO options in the evolving plant-based food market, driven by environmental concerns and the perceived benefits of plant-based foods. Significant growth in sales of Non-GMO Project Verified products underscores this trend. An upcoming industry webinar will address standards, sustainability, and consumer trust, featuring speakers from the Non-GMO Project and BeVeg International Vegan Certification.

Natural Products Expo East, a 38-year-old trade show, is ending to make way for a new event, Newtopia Now, in 2024. The natural products industry is expected to surpass $300 billion in sales in 2023. Despite a challenging growth environment, natural products continue to outpace total product sales. Consumers are increasingly shopping in person, with mass-market retailers seeing significant growth. The food system's sustainability and climate impact were discussed, with Google focusing on making food system information accessible and promoting sustainable diets. The need for more nutritious food and regenerative agriculture was emphasized, as well as the importance of assisting agricultural workers. Plant-based milks are gaining popularity, with oat, coconut, and pea milks leading the market. The Vegan Women Summit highlighted the diversity in the plant-based movement, with black women and women over 55 increasingly adopting vegan diets. Multicultural innovation is on the rise, with brands like Omsom gaining traction by building culturally credible narratives.

At the Natural Products Expo East, regional winners of the Naturally Network Pitch Slam, including AcreMade's Jake Achterhoff, will compete for a grand prize. AcreMade, a subsidiary of PURIS Foods, offers innovative plant-based egg substitutes made from yellow field peas. The company emphasizes non-GMO ingredients and allergen-free products. Achterhoff discusses the challenges and opportunities in the plant-based egg market, highlighting the company's commitment to quality and local sourcing. AcreMade is expanding its retail presence in the Upper Midwest, aiming to learn and grow thoughtfully.

Clara Paye, founder and CEO of UNiTE Food, created globally inspired protein bars to address the lack of diverse flavors in the market. Since its launch in 2020, UNiTE Food has grown into a national brand sold in approximately 4,000 stores. Paye emphasizes the importance of good-quality packaging and strategic partnerships with retailers like Target and 7-Eleven. Despite being removed from Walmart shelves due to a shift in strategy, the brand continues to expand. Paye is also a founder of (included), a collective supporting BIPOC founders in the CPG industry.

Michelle Valdez-Wilton, founder and CEO of Date Better Snacks, created a healthier alternative to traditional candy bars by blending medjool dates and organic chocolate. Since its launch in February 2022, the brand has expanded to 700 stores and boutique hotels. Valdez-Wilton, who recently won Naturally LA's Pitch Slam, will compete at the Natural Products Expo East Pitch Slam in Philadelphia. The brand emphasizes clean ingredients and handmade production, with plans to scale and automate. The supportive CPG community and platforms like Faire have been instrumental in the brand's growth.

The children's health supplement market experienced significant growth in 2021, driven by multivitamins and probiotics, with a notable 18.5% increase. Although growth normalized to 6.9% in 2022, it still outpaced other health categories. Gummies dominate the market, followed by liquids and chewable tablets. Despite a slight decline in overall sales, the market is projected to grow slowly, reaching $850 million by 2025. Immune health remains a priority for parents, with continuous supplementation recommended. Probiotics for children saw a 16.7% increase, indicating a growing interest in gut health. Expert Murray Clarke emphasizes the importance of year-round immune support for children.

The USDA's Agricultural Marketing Service awarded approximately $40.5 million for 60 grant projects through the Organic Market Development Grant program. The announcement was made at Natural Products Expo West in Anaheim, California. The grants aim to support the development and expansion of organic markets, improve processing capacity, and meet the increasing demand for organic commodities. Over 27,000 producers and 31.8 million consumers are expected to benefit. Companies such as Cream of the West, Burroughs Family Farms, and Catspring Yaupon received significant funding for various organic initiatives. The grant program is part of the USDA Organic Transition Initiative, which supports organic farmers and those transitioning to organic production and processing.

The U.S. natural products industry has grown significantly, reaching over $300 billion in 2023, driven by the increasing influence of Gen Z consumers. Key insights from the Natural Products Expo West 2024 include the resilience and growth of natural products, the rising buying power of Gen Z, and their preference for convenience and clean-label products. E-commerce sales have grown, but brick-and-mortar retail remains dominant. Consumers are increasingly seeking global flavors and organic products, with Certified Organic being particularly important to Gen Z. Economic pressures are leading brands to focus on profitability and disciplined product launches.

King Arthur Baking Co. aims to use 100% regeneratively grown wheat by 2030, reflecting its deep commitment to environmental stewardship. CEO Karen Colberg outlines a multipronged approach involving partnerships with milling partners, farmers, and crop scientists. The company has developed products like the Regeneratively-Grown Climate Blend Flour and Golden Wheat Flour, emphasizing sustainable practices. King Arthur collaborates with Washington State University Breadlab and Farmer Direct Foods to achieve its goals. The company also focuses on educating consumers about the benefits of regenerative agriculture. As an employee-owned company, King Arthur fosters a culture of shared accountability and transparency.

Great River Milling, a Wisconsin-based company known for its organic products, will debut its Climate-Friendly Certified rice at Expo West. Acquired by Enrich Foods, a division of Columbia Grain International, the company is focusing on sustainable and regenerative farming practices. The new rice product, developed in partnership with AgriCapture and funded by the USDA, aims to reduce water usage, greenhouse gas emissions, and arsenic levels. The initiative is part of a broader effort to make sustainable food products more affordable and scalable. The company hopes to gain recognition and accelerate its sustainability message at Expo West.

Mushroom supplements are experiencing significant growth in the dietary supplement market, with sales projected to increase by 16.9% in 2023. Despite this growth, consumers appear to be largely uninformed about the specific benefits of different mushroom species, often purchasing based on condition labels rather than specific types. This presents an opportunity for natural and specialty retailers to educate consumers, potentially increasing market acceptance and differentiation for brands that can provide scientific evidence of their product's efficacy.

Consumer interest in plant-based alternatives for holiday celebrations is on the rise, with 60% of U.S. households purchasing plant-based foods in 2022, a figure consistent with the previous year. Despite a 7% growth in dollar sales, unit sales saw a 3% decline. The Good Food Institute highlighted that while plant-based meat sales dipped slightly, they remain significantly higher than pre-pandemic levels. The natural products market continues to expand its range of meat-free alternatives for family gatherings.

Anthea Kelsick, Co-CEO of B Lab U.S. and Canada, discusses the challenges of being a Black woman in predominantly white workspaces and the importance of diversity and anti-racism in business. She emphasizes the need for businesses to become vocal, visible anti-racist leaders and to consider the impact of their decisions on Black people and people of color. Kelsick suggests businesses ask themselves how they support people of color, hold public leaders accountable, and create equitable opportunities. She highlights the practices of Greyston Bakery, a certified B Corp known for its open hiring policy, which does not require background checks or interviews, and partners with Westchester Jewish Community Services to support employees. Kelsick also stresses the importance of on-the-job training, mentoring, and especially sponsorship for the advancement of Black employees in the workplace.

Dawn is a versatile and experienced multimedia journalist based in Chicago, with a career spanning two decades. She has contributed to over 40 media outlets, including prestigious names like The Washington Post and The New York Times. Dawn's work ranges from breaking news and travel writing to in-depth features and business profiles. She has covered diverse topics such as dog sledding in Alaska, identity theft, and the trial of former Illinois governor Rod Blagojevich. Her reporting has been recognized with awards, and she has held significant roles such as the president of the Chicago Headline Club. Dawn also has a background in teaching and has been involved in various fellowships, highlighting her commitment to journalism and education.

The article discusses the issue of femicide in Mexico, highlighting the protests that took place on International Women's Day, March 8, 2020. It describes the courage of thousands of women who marched in Mexico City to protest against gender-based violence and the murder of women. The article provides statistics on femicide in Mexico and Latin America, citing a report from the Small Arms Survey and data from Mexico's SESNSP. It also covers the stories of individual protesters and activists, the cultural context of machismo, and the government's response to the issue. The article suggests that public policy, healthcare provider awareness, and safety technology like the UrSafe app could be part of the solution to address violence against women. The journalist, Dawn Reiss, has written for various reputable outlets and shares her insights on the topic.

Kim Greenberg, a mother from the Portage Park neighborhood of Chicago, struggled with the challenges of parenting three young children, including twins. Noticing her difficulties, her parents suggested she seek help. Initially resistant, Greenberg eventually reached out to her gynecologist, who referred her to the NorthShore University HealthSystem's Perinatal Depression Program's MOMS line. This hotline offers support for postpartum depression and related issues. Greenberg contacted Beyond the Baby Blues, a nonprofit offering free therapeutic support groups, and found solace and support there. The article also highlights other support options available to new parents in Chicago, such as the new moms support group at Advocate Illinois Masonic Medical Center and the Cradle Talk and Nurturing Moms groups at Edward-Elmhurst Health. These resources provide a space for parents to share experiences and receive guidance on various parenting challenges.

The article discusses the trial of former Illinois governor Rod Blagojevich, who was found guilty of lying to the FBI but not on other serious charges like racketeering. The defense attorney, Sam Adam Jr., and the prosecution, led by U.S. attorney Patrick Fitzgerald, are highlighted for their roles in the trial. Fitzgerald, known for his successful legal career, had previously prosecuted another Illinois governor and was involved in the Valerie Plame case. Despite the prosecution's efforts, the jury could not reach a unanimous verdict on 23 of the 24 counts, leading to a mistrial on those charges. The prosecution plans to retry the case, while the defense criticizes the cost of a retrial. The article draws parallels between the trial's intensity and the famous Ali-Frazier boxing matches, suggesting that the legal battle is far from over.