Getting Purrfect: How Second-Generation Cat Cafes in Beijing are a Sign of Increasing Professionalism
A multimedia project examines Beijing’s growing cat-café industry, including the trend’s popularity as a social activity, the challenges faced by an independent café owner, and concerns about cat welfare. It also highlights efforts by businesses to improve conditions for cats and customers as the sector becomes more professional.
Estilo de reportagemInformativo
Mostly factual project overview, with mildly promotional language about responsible and sustainable cat-petting.

